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Intercultural Competence: Arab States

Working with business partners from the Arab states follows its own communication styles and negotiation habits. You learn to understand values and etiquette and to avoid typical misunderstandings.

Project lead takes time for a personal conversation over tea with a business partner in the lounge
Duration

55 min

Format

Multimodal

Languages

Über 30 Sprachen

Proof

Teilnahmebescheinigung

Challenge

Business relationships with partners from the Gulf states, the Maghreb, and the Levant rely heavily on personal trust, relationship building, and a different understanding of time and hierarchy. Anyone who applies Western directness and punctuality as the benchmark quickly comes across as impolite or impatient. Cultural competence is decisive here for trust and thus for business success.

Learning objectives
  • You have an overview of the diversity of the Arab states and their shared core cultural values.
  • You understand the importance of relationships, hospitality, religion, and hierarchy in business life.
  • You communicate appropriately: indirect communication, saving face, dealing with "no".
  • You know the negotiation style, understanding of time, and decision-making processes.
  • You observe etiquette in greetings, clothing, invitations, gifts, and interactions with women and men.
Agenda
00 Fundamentals: overview of the Arab states
01 Values and relationships
02 Communication and saving face
03 Negotiation and decision-making
04 Etiquette in everyday business
05 Summary
06 Knowledge check incl. certificate of completion
Target group

Employees who have contact with business partners, customers, or colleagues from the Arab states, especially in relationship management.

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FAQ

Frequently Asked Questions

Here you will find the most important answers.

Is training on communication and collaboration required by law for companies?
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